DIGITAL IDs
FOR FASHION

Customer experiences that stay with clothing.
Creating value throughout its life and for all future owners.

There’s more to clothing,
just tap and see.

We’re helping brands create more unique ways to connect with consumers using near-field communication (NFC) technology & QR Codes.
Boosting engagement and retention through interactive product tags.

FASHION BRANDS

Increase brand engagement and customer retention by sharing exclusive content and special offers.

Creating deeper connections with the clothes we wear, keeping them in use for longer and out of landfill.

Giving brands the ability to connect with garment owners while they’re wearing their favourite pieces.

⚡️ ACTIVATED

⚡️ ACTIVATED

GARMENTS & ACCESSORIES

GARMENTS & ACCESSORIES

Brands are authors and every clothing item has an ever-evolving story to tell and an experience to deliver.

We help bring those stories to the surface, each time consumers interact with clothing. Now and in the future.

REBORN by HoMie, Champion & BETA collaboration

As seen in

 

A new era of marketing

Hi there! We’re your digital guides, Sas & Marcus. We created Metarial (pronounced meh-tarial) to enable fashion brands of all sizes to bridge physical and digital spaces using the same technology as tap & pay.


Working with

We love tech!

We’re huge fans of emerging technology in fashion. So, we created a podcast to chat with innovative creatives working on cutting edge projects in fashion, music and art.

Subscribe to our podcast on Spotify & Apple.