DIGITAL IDs
FOR FASHION
Customer experiences that stay with clothing.
Creating value throughout its life and for all future owners.
There’s more to clothing,
just tap and see.
We’re helping brands create more unique ways to connect with consumers using near-field communication (NFC) technology & QR Codes.
Boosting engagement and retention through interactive product tags.
FASHION BRANDS
Increase brand engagement and customer retention by sharing exclusive content and special offers.
Creating deeper connections with the clothes we wear, keeping them in use for longer and out of landfill.
Giving brands the ability to connect with garment owners while they’re wearing their favourite pieces.
⚡️ ACTIVATED
⚡️ ACTIVATED
GARMENTS & ACCESSORIES
GARMENTS & ACCESSORIES
Brands are authors and every clothing item has an ever-evolving story to tell and an experience to deliver.
We help bring those stories to the surface, each time consumers interact with clothing. Now and in the future.
REBORN by HoMie, Champion & BETA collaboration
As seen in
A new era of marketing
Hi there! We’re your digital guides, Sas & Marcus. We created Metarial (pronounced meh-tarial) to enable fashion brands of all sizes to bridge physical and digital spaces using the same technology as tap & pay.